During my time at Follett, I managed numerous individual store projects, ensuring alignment with campus-specific requests and branding. I led all marketing initiatives for HBCU, Canada, and virtual stores, as well as overseeing marketing efforts for the Stanford Bookstore.

One of my proudest achievements was creating the HBCU Marketing and Black-Owned Brand program from the ground up, establishing a lasting impact and driving meaningful change.

Additional examples are available upon request.